A brand that
knows its mind
speaks clearly.

The Brand Foundation Engagement runs over two to three months, depending on the complexity of the organisation and how quickly internal stakeholders can be gathered. The Positioning Workshop typically concludes within four to five weeks. A Brand Voice Critique is usually delivered within ten working days of receiving materials.

For foundation and positioning work, we generally ask for access to two or three senior leaders, including whoever holds accountability for the company's direction. The Brand Voice Critique requires only that you share a collection of existing materials — no internal workshops are needed for that engagement.

We work most naturally with established organisations — typically those with between twenty and several hundred employees — that are at an inflection point: entering a new market, repositioning after growth, or bringing coherence to a brand that has drifted across departments or over time. Most of our clients are based in Thailand, though we also work with regional and international organisations with a Bangkok presence.

No. We are a strategy and advisory practice. Our work ends at the point where you have a clear, written foundation for creative and communications decisions. We produce briefs that your design, content, and marketing partners can act on with confidence — we do not execute that work ourselves.

Use the contact form below or call us directly. We will arrange a short introductory conversation — usually thirty minutes — to understand what you are working through and to discuss whether any of our engagements is a sensible fit. There is no obligation attached to that conversation.

The listed prices reflect the scope of each engagement as designed. If you have a specific situation — a smaller organisation, a more limited scope, or a particular constraint — speak with us and we can discuss what is sensible. We prefer that conversation to happen at the start, not mid-engagement.